By Karen Kwan
With a quick glance at photos from the Spring 2013 Louis Vuitton and Marc Jacobs runways, one might think images from “Swinging London” have been pulled from the archives. But a closer inspection will reveal that the makeup, while inspired by the 1960s mod look, doesn’t totally replicate it. “The look has less stark contrast — instead of black and white, it’s more of a charcoal and creamy neutral for the makeup at Marc Jacobs, for example, and the lashes are obvious here, but not over the top like Twiggy’s falsies,” says makeup artist Andrea Claire. So to get one of the hottest looks for the season, follow these 5 easy steps and swing out!
Go with strong, bold brows
If filling in your brows fills you with fears of looking like you’ve been attacked by caterpillars, Claire suggests using an eye shadow (it’s softer and more forgiving than a pencil) in a shade one to two shade lighter than your brow. You’ll also want to avoid going too far out of your natural shape.
Play up your lashes
“Lashes should be slightly clumped together for a mod, spike-y texture,” says Claire. Apply mascara with the tip of the wand to achieve this look.
Sweep on a warm, neutral eye shadow
This modern take on the look incorporates warmer neutrals on the eyes than the original mod makeup. Use either a pop of orange like that seen on the Louis Vuitton models or a subtle metallic neutral; apply on the lid, only slightly into the crease.
Add a stroke of liner in the crease of your eyelid
For smudgy rimmed eyes reminiscent of Sedgwick, Claire suggests applying a kohl liner with a pointed smudger brush for a softer, smudged look in an instant. Then add a line into the crease in the same colour. “But don’t extend and angle it down at the outer edge—this can give the eye a tired look,” she says.
Keep lips soft, matte and natural
A transparent balm that shows off the natural tone of your lips will do, or a neutral pink lipstick just a shade or two rosier than your lips in a semi-matte finish works also.